What Does Incentive Marketing Look Like for a Digital Business?

In the 18th century, American retailers offered copper tokens to customers after a sale. These tokens could be redeemed for fut...

5 Ways to Boost Your Reward Redemption Rate

How do you know if your loyalty program is working? By how many customers have enrolled? How many are actively participating? ...

Course Overview: The Digital Loyalty Academy

To supplement your learning, interactive quizzes and assignments throughout the course let you apply your new knowledge and col...

Introducing the Revenue Stack

Revenue is the lifeblood of every company. Without it, there is no business to run. With it, most problems are solved.  Howe...

8 Things Every Loyalty Program Needs to be Successful

If you’ve ever baked bread before, you know there are a few critical ingredients. Without yeast, the dough won’t rise. Without ...

The Anatomy of a Loyalty Program

If you've read our blog before, you know that we talk about loyalty programs a lot. It’s because we strongly believe that a ...

The Psychology Behind Loyalty Programs

Research tells us that loyal customers spend 67% more than new ones through repeat purchases, larger cart sizes, and frequent u...

Introducing The SaaSquatch Digital Loyalty Academy

What is the Digital Loyalty Academy? As the first online academy dedicated to digital loyalty marketing, it will teach you how ...

What is Customer Lifecycle Marketing?

Survival in the digital economy isn’t just about who can acquire the most customers, but who can keep them coming back over tim...

How to Tell if Your Loyalty Program is Working

While a dedicated software platform can automate most of the work, loyalty programs aren’t something you set and forget - they’...