Loyalty Program Promotion Checklist: 7 Effective Strategies

Anywhere you go on the web, a series of CTAs and flashy words are competing for your attention. Since you landed on our article...

3 Benefits of a Loyalty Program in the Digital Economy

SaaS companies, mobile apps, and e-commerce platforms operate in highly competitive markets where customers have more choice th...

Loyalty ROI: What do your acquisition rewards cost?

There are two common reasons why customer loyalty strategies fail. Either the customers don’t see enough value in participating...

B2B Loyalty Programs: What rewards perform best

As a business operating in the B2B market, longer sales cycles and higher customer acquisition costs highlight the importance o...

5 Questions for Choosing the Best Loyalty Program Rewards

Whether you’re implementing an exclusive VIP rewards structure or a customer referral initiative, your loyalty program’s succes...

What can a VIP Loyalty Program do for your digital business?

What goals define the roadmap for your digital business in 2019? Increased revenue? Consistent sales during the slow season? He...

Want a better RoI on special offers?

It’s a fact. Special offers drive sales. Whether you’re giving out discounts, account credits, VIP perks or points; rewardi...

Want a better RoI on special offers?

It’s a fact. Special offers drive sales. Whether you’re giving out discounts, account credits, VIP perks or points; rewardi...

What is Personalization in Marketing?

How a personal touch can make all the difference.  Introduction (Source) "Remember that a person's name is, to that person...

6 Methods for Retaining Customers

Any seasoned business owner understands that retaining customers is key to the overall success and growth of their business. Ac...