9 Costly Loyalty Program Mistakes (and how to avoid them)
It’s no secret that loyalty programs are an effective way for businesses in the digital economy to accelerate growth and boost ...
How to Reward the Right Kind of Customer Behavior
P.S. Now that you know when to reward your customers, check out Part 1 of our series on choosing the best type rewards to offer...
Now Tech: B2B Customer Engagement Marketing
As SaaSquatch leads the charge from referrals to a full customer marketing platform we are excited to be recognized as a le...
The New Currencies of Loyalty: Going Beyond Cash and Points
If we ask to you imagine enrolling in a customer loyalty program, you probably think of earning rewards like points, cash, or d...
6 Loyalty Marketing Trends You Can’t Ignore in 2019
From chatbots and cryptocurrencies to algorithms and ad fraud, there’s a lot to keep up with in the digital marketing world.
It...
Loyalty Program Promotion Checklist: 7 Effective Strategies
Anywhere you go on the web, a series of CTAs and flashy words are competing for your attention.
Since you landed on our article...
3 Benefits of a Loyalty Program in the Digital Economy
SaaS companies, mobile apps, and e-commerce platforms operate in highly competitive markets where customers have more choice th...
Loyalty ROI: What do your acquisition rewards cost?
There are two common reasons why customer loyalty strategies fail.
Either the customers don’t see enough value in participating...
B2B Loyalty Programs: What rewards perform best
As a business operating in the B2B market, longer sales cycles and higher customer acquisition costs highlight the importance o...
5 Questions for Choosing the Best Loyalty Program Rewards
Whether you’re implementing an exclusive VIP rewards structure or a customer referral initiative, your loyalty program’s succes...