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SaaSquatch Blog

Your destination for articles, podcasts, ebooks and case studies referrals & rewards marketing.
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The New Currencies of Loyalty: Going Beyond Cash and Points

It's time to re-think your loyalty program rewards. Deliver on real customer needs by leveraging alternative currencies that go beyond traditional rewards.
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6 Loyalty Marketing Trends You Can’t Ignore in 2019

What does loyalty marketing look like for the digital economy in 2019? Our predictions will help you stay ahead of the game.
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Loyalty Program Promotion Checklist: 7 Effective Strategies

Your loyalty program won't promote itself. Learn where and when to promote your incentives to boost engagement and drive results.
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3 Benefits of a Loyalty Program in the Digital Economy

Target customer acquisition, lifetime value, and retention pain points with a complete loyalty strategy for your digital business.
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Loyalty ROI: What do your acquisition rewards cost?

Build profitable Referral Programs, Welcome Offers and Partner Programs with these simple calculations. Learn the ROI of your acquisition rewards.
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B2B Loyalty Programs: What rewards perform best

A B2B company can't always recycle a B2C loyalty strategy. Learn how to identify and incentivize the right stakeholders when selling to other businesses.
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5 Questions for Choosing the Best Loyalty Program Rewards

Learn how to choose the best rewards for your customer loyalty program. Start by asking the right questions about your business and customers.
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What can a VIP Loyalty Program do for your digital business?

Use a VIP Loyalty Program to identify, track, and reward your top customers to increase brand awareness and motivate repeat purchases.
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2019 Guide to Customer Referral Programs

The new 2019 guide to customer referral programs. Discover the biggest tips, tricks and gotchas you need to know to run the best customer referral programs. 
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Building a Customer Loyalty Program for a Subscription Service

Businesses are rapidly shifting to offering subscription services, both physical and digital. Your customer loyalty and incentive marketing needs to keep up