Increase Conversions with Personalization Campaigns

If you’re striving to implement personalization marketing but aren’t sure of the best tactics, this article is for you. Market...

Landing Page Optimization Strategy Guide

Landing pages are an essential part of your marketing strategy as your audience moves deeper into your website and explores you...

7 Customer Lifecycle Campaign Examples

Customer lifecycle marketing campaigns are the most effective way to address evolving needs through the customer journey. With ...

The 51 Best Referral Program Examples

Here it is folks! Our big list of the best customer referral program examples out there right now. We’ve analyzed how companies...

How net promoter score can influence your decision making

If your customers are quietly harboring resentment around your product, wouldn’t you want to know why? If a large number of cus...

Intro to Myers-Briggs Personality Types

Imagine you’re at a party and this party represents all of your target customers. As with any party, some people are talking in...

5 Strategies To Grow Your Referral Business

  Referrals are one of the best ways you can grow your business.  If you don’t already have a referral marketing strategy in pl...

The Beginner’s Guide to Customer Marketing

Customer marketing is the lifecycle strategy that the best companies use to retain loyal customers by delivering on brand value...

Top Mobile Marketing Trends for 2016

With mobile devices an ever-present fixture of modern life, keeping up on mobile marketing trends is more important than ever. ...

5 Ways to Optimize Your Loyalty Marketing

Sophisticated consumer buying behavior has created expectations that brands will consistently reward their loyalty. Adopting an...