Video: How do I Reduce Friction in my Referral Program?

Most customer referral programs are built with too many fields and call to actions that end up confusing the user and reducing ...

Video: How do I Increase Incentive in my Referral Program?

A common mistake referral programs make is not having the right reward for their users. It's a question we encounter all the ti...

Video: How do I Increase the Frequency of my Referral Program?

Another problem referral programs have is not putting the program in front of their users at the right times. In this section w...

Video: Do I need to worry about fraud in my referral program?

With any rewards program there is a risk of users attempting to game the system. In this section we go over - Do I need to worr...

Video: What type of fraud should I look for in my referral program?

When we talk about fraudulent behavior, most people don't know where to look. In this section we go over the different types of...

Video: Do I need to prevent all fraud in my referral program?

It's a general concept in business: Fraud needs to be prevented at all costs.Well, in this section we bust that myth and answer...

Video: Do I need analytics in my customer referral program?

A common mistake referral programs make is not integrating analytics. In this section we go over the problems that emerge when ...

Video: Where do I start measuring my referral program?

The problem with trying to measure your customer referral program is focusing on the wrong metrics. In this section we go over ...

Video: What metrics do I track in my referral program?

Another problem with measuring the effectiveness of your customer referral program is knowing which metrics to track. In this s...

5 Lessons Learned from Launching an In-House Referral Program

by Derek Story Derek is a co-founder of TeamPages where he heads up sales and marketing. When not in front of a computer...