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SaaSquatch Blog

Your destination for articles, podcasts, ebooks and case studies referrals & rewards marketing.

Measuring for growth: what SaaS can learn from mobile.

As SaaS web companies we’re all interested in growth hacking. Getting to the next level, finding that 10% of effort that’s going to bring 90% of the results

What the Fourth of July Can Teach You About Web Marketing

The Fourth of July is one of the widest celebrated holidays in the US and that's no accident. Great marketing, fireworks packed events and AIDA all help.

FreeAgent’s Biz Dev Director – Without Authenticity Referrals Will Fail

FreeAgent’s Kevin McCallum took some time to share some of the secret sauce behind what fueled their growth, and made their referral program a huge success.

How to Pick a Recurring Billing and Payment Provider

When it comes to subscription or recurring billing for web apps, it can be overwhelming to understand. Don't worry we are here to make it all make sense.

The Missing Growth Hack – Don’t Get Left Behind

Growth Hacks are exciting techniques that, with little effort, make big news. The problem is, if you don't know what to try, you may miss some big returns.

Segment.io CEO on Setting Up Your Analytics for Growth

Growth hacking and data-informed product development are all the rage. But getting started is a bit daunting. This article will show you how to get started.

Stop chasing dreams and build a real funnel

Funnels are one of the best tools to measure your business. Stop dreaming about success, and start using a real funnel to get you there.

Ex-LinkedIn Product Manager on Reproducible Growth Hacking

Elliot was behind the systematic growth hacking that produced almost half of LinkedIn's page views. He shared with us how exactly they did it so you can too

How to build a refer-a-friend program for your web app in 2013

Refer-a-friend programs work. Some are great, but a lot are poorly built. Here are some pointers on how to launch one for your web app in 2013.

3 of the Best SaaS Customer Referral Program Examples

We put together 3 of the Best SaaS Customer Referral Program Examples we could find to help show of some of the tricks of the trade.