How Uber is Redefining Loyalty

We live in a world where anyone with a computer and an internet connection can build and launch a digital product. The digital ...

9 Costly Loyalty Program Mistakes (and how to avoid them)

It’s no secret that loyalty programs are an effective way for businesses in the digital economy to accelerate growth and boost ...

How to Reward the Right Kind of Customer Behavior

P.S. Now that you know when to reward your customers, check out Part 1 of our series on choosing the best type rewards to offer...

Now Tech: B2B Customer Engagement Marketing

As SaaSquatch leads the charge from referrals to a full customer marketing platform we are excited to be recognized as a le...

The New Currencies of Loyalty: Going Beyond Cash and Points

If we ask to you imagine enrolling in a customer loyalty program, you probably think of earning rewards like points, cash, or d...

6 Loyalty Marketing Trends You Can’t Ignore in 2019

From chatbots and cryptocurrencies to algorithms and ad fraud, there’s a lot to keep up with in the digital marketing world. ...

Loyalty Program Promotion Checklist: 7 Effective Strategies

Anywhere you go on the web, a series of CTAs and flashy words are competing for your attention. Since you landed on our arti...

3 Benefits of a Loyalty Program in the Digital Economy

SaaS companies, mobile apps, and e-commerce platforms operate in highly competitive markets where customers have more choice th...

Loyalty ROI: What do your acquisition rewards cost?

There are two common reasons why customer loyalty strategies fail. Either the customers don’t see enough value in participat...

Winning Back Lost Customers: 5 Tips for Success

Customers can start engaging with your digital product, app or service faster than ever. Signing up for a subscription or placi...