The Advocacy Channel Ep. 9: The Importance of Authentic Customer Stories with Lauren Locke-Paddon

How can you advocate for the value of capturing customer stories? Implementing a new initiative can require buy-in from multipl...

The Advocacy Channel Ep. 8: Important Lessons in Customer Marketing With Expert Scott K. Wilder

Don’t be afraid to co-create and co-innovate with your advocates While customer marketing has been written and talked about for...

How to Get More Customer Referrals
(Part 2)

Referral marketing is consistently quoted as the most effective form of marketing: 92% of consumers worldwide trust recommendat...

The Advocacy Channel Ep. 7: How to Build an Engaging & Successful Customer Feedback Program

How do you close the loop on customer feedback? Once you’ve managed to start collecting customer feedback, what do you do with ...

How Flytographer landed over $1.2 million in word-of-mouth revenue with SaaSquatch

About Flytographer Flytographer is committed to becoming every customer’s trusted partner in creating memories for life. Whethe...

The Advocacy Channel Ep. 6: Fiverr’s Unique Approach to Building Genuine Customer Connections with Trisha Diamond

Welcome to our first episode of 2022! We’re excited to kick off the new year with special guest Trisha Diamond, Director of Cus...

Power Your Marketing Stack with SaaSquatch + Zapier

SaaSquatch integrates with your marketing stack so you don’t need to change the way you work. Our growing library of integratio...

The Advocacy Channel Ep. 5: How to Get Buy-in for Your Customer Advocacy Marketing Program with Jon Ashley

Wondering how to get started with a customer advocacy initiative in your organization? Whether you’re a marketer, product manag...

5 Ways to Use Loyalty, Referrals, and Rewards During the Holiday Season

Referral, loyalty and rewards programs are an important part of a year-round growth strategy to get your audience engaged and b...

The Advocacy Channel Ep. 4: How to Align Marketing & Product for Ultimate Growth with Guest Maria Cuasay

As a marketer in the 21st century, you’ve likely come across the term “growth marketing” before. While it’s gotten a lot of buz...