It’s no secret that customers expect a seamless experience with your brand, whether they’re browsing from a computer or a mobile device. Users will be quick to abandon the signup process if they need to navigate through multiple pages and forms, or remember various codes and links.
When new users are acquired through your referral program, we believe in making the experience as personalized and frictionless as possible, while delivering the attribution data you need to make the best decisions for optimization.
This is why we’re excited to share our partnership and integration with AppsFlyer to help you provide a better user experience, additional attribution, personalization and analytics for your mobile referral programs.
Key SaaSquatch + AppsFlyer Integration Features:
- Boost conversion rates: Improve all aspects of your mobile app referral experience, including downloading, installing, and sharing.
- Create a frictionless user experience: Seamlessly direct referred users on mobile devices to download your app.
- Attribute each mobile referral and signup: Track Referred Users through the app store using AppsFlyer deferred deep linking and attribution data.
Keep reading to learn more about how AppsFlyer improves your mobile referral campaigns, or read our official quickstart guide for the technical details.
What is AppsFlyer?
AppsFlyer, the global attribution and marketing analytics leader, when connected to your mobile app, helps measure what specific marketing campaigns and media sources are driving traffic to your app, and how many users from each channel are converting.
Its OneLink deep linking technology lets you deliver an optimal navigation experience for your mobile users, all while accurately attributing each app install and engagement. OneLink allows you to specify exactly where referred users should be routed to, whether it be the app store, a landing page, or specific content in your mobile app.
What is deep linking? A deep link is simply a link, but designed to direct users to a very specific place on the web or in an application. Mobile deep linking usually means creating links that take users directly to a part of your mobile app in order to create a smoother user experience, such as when a user is referred by a friend.