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SaaSquatch Blog

Your destination for articles, podcasts, ebooks and case studies referrals & rewards marketing.

The Ultimate Guide to Mobile Marketing

Mobile marketing isn't magic. There’s a science to it. When you hear growth stories about startups scaling to billion dollar valuations in ...

6 Ways to Improve Your SaaS Product Marketing Strategy

SaaS product marketing can easily grow in complexity with many young companies not dedicating a single person to manage the launch schedule ..

8 Ways to Grow Your LinkedIn Advertising Strategy

Boasting 350+ million users worldwide, A LinkedIn advertising strategy has become essential for B2B marketers with plenty of options to test creative ...

Hiring for Marketing is Broken – Here’s How We Fix It

Hiring for marketing has become extremely difficult over recent years as the tactics and expertise needed to be successful have changed ...

14 Tips to Improve Your Twitter Advertising Strategy

The rules of a twitter advertising strategy are changing. When you use Google to find information, how often do you filter the results by date? What about ..

5 Ways to Make Webinars Drive SaaS Company Growth

If you’ve been listening to SaaS marketing gurus, you’ve probably seen their use of webinars drive SaaS company growth - especially in the last year...

6 Ways to Grow Your Instagram Advertising Strategy

Building an Instagram advertising strategy is becoming the key to a successful social campaign, with the platform boasting over 400 million active users...

How to Scale Your Influencer Marketing Strategy

An influencer marketing strategy helps brands reach consumers that are reliant on their network for product recommendations.

6 Ways to Improve Your B2B Content Strategy

A B2B content strategy is the key to your lead generation system. Content is made to attract, acquire, engage a clearly defined customer audience - and then

How to Develop Rockstar B2B Buyer Personas

Learning to develop b2b buyer personas is essential to building a modern marketing organization. When implemented properly buyer personas create stronger ...