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SaaSquatch Blog

Your destination for articles, podcasts, ebooks and case studies referrals & rewards marketing.
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Loyalty ROI: What do your acquisition rewards cost?

Build profitable Referral Programs, Welcome Offers and Partner Programs with these simple calculations. Learn the ROI of your acquisition rewards.
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B2B Loyalty Programs: What rewards perform best

A B2B company can't always recycle a B2C loyalty strategy. Learn how to identify and incentivize the right stakeholders when selling to other businesses.
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5 Questions for Choosing the Best Loyalty Program Rewards

Learn how to choose the best rewards for your customer loyalty program. Start by asking the right questions about your business and customers.
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What can a VIP Loyalty Program do for your digital business?

Use a VIP Loyalty Program to identify, track, and reward your top customers to increase brand awareness and motivate repeat purchases.
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2019 Guide to Customer Referral Programs

The new 2019 guide to customer referral programs. Discover the biggest tips, tricks and gotchas you need to know to run the best customer referral programs. 
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Building a Customer Loyalty Program for a Subscription Service

Businesses are rapidly shifting to offering subscription services, both physical and digital. Your customer loyalty and incentive marketing needs to keep up

Tiered Rewards: What Type of Tiers to Use When

In today's article, I want to provide some clarity on what type of tiered rewards exist, how they work and when they might be best used.
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Why you need referral software to grow your business

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How to get more referrals in 2018

Referrals are important for marketing, but how can you get more in 2018? Here are six strategies for expanding your business this year.

GDPR and Refer-a-Friend Programs ( Customer Referral)

In this blog post, we explore how GDPR affects referral programs with a focus on User Consent and the Right to be Forgotten.