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SaaSquatch Blog

Your destination for articles, podcasts, ebooks and case studies on loyalty, referrals & rewards marketing.

What Makes an Influencer Program?

Learn how an influencer program can amplify your marketing efforts and drive better ROI than traditional referral methods.

What Does Incentive Marketing Look Like for a Digital Business?

If a ride-sharing app operates differently than a coffee shop, why should they share the same loyalty strategy?

5 Ways to Boost Your Reward Redemption Rate

Your redemption rate is a vital indicator of your loyalty program's health. Learn what it means and five ways to improve it today.

Course Overview: The Digital Loyalty Academy

Learn the fundamenttals of how to design, implement, and maintain an effective loyalty strategy for any digital business.

Introducing the Revenue Stack

Revenue is the lifeblood of every company. Yet, the majority of companies are missing out because they can't effectively launch customer incentive programs. 

8 Things Every Loyalty Program Needs to be Successful

Building a loyalty program means understanding the role of every key element and properly enabling each one to help you drive success.

The Anatomy of a Loyalty Program

What are the components of a successful loyalty program? Learn the role of each individual element in driving customer loyalty for a digital business.

The Psychology Behind Loyalty Programs

Learn how psychological concepts affect customer behavior and how to leverage them for maximum loyalty program engagement.

Introducing The SaaSquatch Digital Loyalty Academy

Free online courses and tutorials to help you design, implement, and maintain an effective loyalty strategy for any digital business.

How to Tell if Your Loyalty Program is Working

Learn the 4 metrics to track for understanding how engaging, compelling, and financially sustainable your loyalty program really is.