Building a Customer Loyalty Program for a Subscription Service

As a marketer and a consumer, I’ve interacted with customer loyalty programs since I can remember. In traditional market...

Tiered Rewards: What Type of Tiers to Use When

Whether you’re building an end-to-end customer loyalty program or a single dedicated referral program, the concept of tiered r...

Referral programs: What should you be running?

We’ve all heard about a referral program, and as a consumer, you’ve likely come in contact with at least one along the way. Som...

Want a better RoI on special offers?

It’s a fact. Special offers drive sales. Whether you’re giving out discounts, account credits, VIP perks or points; rewardi...

Want a better RoI on special offers?

It’s a fact. Special offers drive sales. Whether you’re giving out discounts, account credits, VIP perks or points; rewardi...

How to get more referrals in 2018

Naturally, something we're asked about a lot is how to get more referrals. Referrals are key to growing any business, regardles...

GDPR and Refer-a-Friend Programs ( Customer Referral)

The General Data Protection Regulation (GDPR) is coming into effect on May 25, 2018 and will affect all companies with cust...

Grow your Mobile App with Advanced In-App Marketing Programs

With more than 80% of total mobile phone usage time being spent inside apps, you can’t afford to ignore any opportunity for in-...

A new way to learn more about your customers

Personalization is a hot topic right now, especially for companies that interact with their customers online or digitally in an...

How we made our marketing project management less painful with Flow

Of all the headaches that a modern, sophisticated marketing operation has to deal with these days, one of the biggest has to be...