3 Benefits of a Loyalty Program in the Digital Economy

SaaS companies, mobile apps, and e-commerce platforms operate in highly competitive markets where customers have more choice th...

Loyalty ROI: What do your acquisition rewards cost?

There are two common reasons why customer loyalty strategies fail. Either the customers don’t see enough value in participat...

Winning Back Lost Customers: 5 Tips for Success

Customers can start engaging with your digital product, app or service faster than ever. Signing up for a subscription or placi...

B2B Loyalty Programs: What rewards perform best

As a business operating in the B2B market, longer sales cycles and higher customer acquisition costs highlight the importance o...

What Makes a Partner Program?

If you’ve read our blog before, you’re well-aware that referral programs are effective for companies operating in the digital s...

5 Questions for Choosing the Best Loyalty Program Rewards

Whether you’re implementing an exclusive VIP rewards structure or a customer referral initiative, your loyalty program’s succes...

What can a VIP Loyalty Program do for your digital business?

What goals define the roadmap for your digital business in 2019? Increased revenue? Consistent sales during the slow season? He...

2019 Guide to Customer Referral Programs

"I want to run an amazing customer referral program like Ubers" - Everyone I've heard this comment, or some variation, f...

Building a Customer Loyalty Program for a Subscription Service

As a marketer and a consumer, I’ve interacted with customer loyalty programs since I can remember. In traditional market...

Tiered Rewards: What Type of Tiers to Use When

Whether you’re building an end-to-end customer loyalty program or a single dedicated referral program, the concept of tiered r...