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SaaSquatch Blog

Your destination for articles, podcasts, ebooks and case studies referrals & rewards marketing.
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What is Retention Marketing?

Your best chance at growth lies with the customers you already have. Learn why you need a retention marketing strategy + how to get started.
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Why 2023 is the Year to Engage and Retain Your Existing Customers

Learn how tuning in to the customers you already have can help increase profits by up to 95%. Enhance your strategies today.
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Maximizing the Value of Your Loyalty Program: The Power of Reward Exchange

What if you could let customers choose exactly what reward they want? Learn how reward exchange can maximize the value of your program.
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The Advocacy Channel Ep. 16: What’s New in Customer Marketing and What to Expect in 2023

In this episode of the podcast we were joined by Scott K Wilder who shared his insights into the customer marketing trends he sees for 2023.
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What is Loyalty Marketing?

Learn the ins and outs of loyalty marketing and how you can leverage this powerful strategy to grow you business.
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The Advocacy Channel Ep. 15: All You Need to Know About Customer Reference Programs

In this episode of the podcast we were joined by David Sroka who shared his deep expertise and advice in customer reference programs.
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Announcing the PayPal x SaaSquatch Integration

Here are 5 ways the new PayPal x SaaSquatch integration can boost your partner and affiliate referral programs.
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The Advocacy Channel Ep. 14: True Customer Loyalty and How to Build it with your Customers

Tune into episode 14 of the Advocacy Channel Podcast as we bring on Matthew Barnett to discuss what True Customer Loyalty looks like!
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5 Proven Customer Retention Strategies to Try Out

Did you know it costs 5-25x more to acquire a new customer than to keep an existing one? Here are 5 customer retention strategies to try!
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Create a Complete Customer Loyalty Marketing Strategy

In this guide to customer loyalty marketing, learn about the key tactics to effect a powerful loyalty strategy across email, mobile and web.